Social entrepreneurship is a relatively unknown and unsupported concept in Ukraine. Iuliia Zemlytska designed a three-part project to encourage young entrepreneurs in her country. First, Iuliia organized a public event called “What is Social Entrepreneurship?” to introduce the principles of social entrepreneurs to the general public. Then, Iuliia sought to go beyond raising awareness about social entrepreneurship and created a competitive program for 15 young Ukrainian entrepreneurs to meet with and learn from established entrepreneurs. At the end of the project, the young entrepreneurs attended trainings about creating business models and raising funds for startups.